Grain de Café.
Six months. Zero ad spend.
A downtown Naples café, run across Facebook, Instagram, and Google Business Profile. Every number on this page is organic.
Why directions beat views.
Most social reports lead with reach and impressions. Those numbers tell you people saw something. They do not tell you whether anyone tried to walk in.
The two numbers that mattered to Philippe were 688 and 138. That is 688 people asking Google how to get to the café, and 138 people tapping the number to call. Those are customers on their way.
The approach, in three parts.
We shot it on site.
Real coffee poured, real pastries made, real staff. Not a stock photo in sight.
Video first, always.
Reels drove nearly 60 percent of Instagram reach from people who did not already follow the café. That is how new customers found it.
Google worked as hard as Instagram.
Weekly posts, fresh photos, review replies, the right categories. This is where the calls and directions came from.
Working with Erick at Premier Media Naples has been fantastic. The results we saw from optimizing our social media and Google Business listing were excellent and really helped drive traffic to Grain de Café.
What this looks like for your place.
If you run a restaurant, bar, or venue in Naples or Bonita Springs, this is the same playbook. It is not magic. It is monthly on site content plus Google managed properly, month after month, and it compounds.
Get in touch and let's talk about what this could look like for your business.